Equal Exchange was built with a purpose beyond making money. Determined to start a company that changed the terms of trade, our founders decided to build a different kind of company. So what did they do? Let’s start with an analogy.
Back in the ’70s, almost every bicycle in the U.S. was a form of road [...]
Archive for the ‘mountain bike’ Category
A Better Bike
Posted in business model, mountain bike, our story on April 5, 2008 | 2 Comments »
This blog is about investing in Equal Exchange, cooperatives, and fair trade. It's both for the curious and for our current investment community. It's about how our coins, yours and mine, can forge our common wealth.